Syracuse Athletics Sports Media

Roles: Designer, Ideation, Photographer

Programs: Photoshop, Illustrator, InDesign

Objective: Use the given assets in the Athletic Communications Office to create informative graphics in a visually pleasing way.

The Syracuse Rowing Senior Information Director and I were discussing about our team’s digital presence. We commented that it felt impersonal and our followers didn’t really get to know the athletes well.

We decided to make a series of graphics for newcomers and returners to post on the account. These are the three templates we used to introduce each rower.

At the end of posting all graphics, over the course of five months, we gained 700 followers.

This is a quick video I edited to post on the @cusewrowing Instagram account to give recruits and followers a look into our Florida training camp.

This is another video that was posted to our Instagram that I edited from footage we got during media day.

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Motion Design