Bitty Board

Roles: Designer, Researcher, Entrepreneur

Programs Used: Illustrator, Photoshop

Objective: Create a brand ecosystem from start to finish including all creative assets.

This project is more than a brand ecosystem to me. In middle school my dad and I started making our own long board skateboards and it turned into a creative outlet we could do together. The name Bitty Board stems from the most unique silhouette that we created: a tiny 12x10 egg shaped deck. It’s itty-bitty, but extra fun!

I designed the brand keeping approachability as the priority. I wanted Bitty Board to feel fun and easy going, just as I feel riding my boards by the beach at home.